:CHOCOOLATE x BABY MILO® (Phase2) Pop-up Store Launch Event at The ONE
Monday, 13 January 2014
To celebrate the Year of Horse, :CHOCOOLATE aligned with the diffusion line of Japanese street fashion brand BAPE - BABY MILO® to launch a Chinese New Year crossover collection hand-in-hand. In light of the festival theme, the brand set up the :CHOCOOLATE x BABY MILO® Chinese New Year Circus decoration together with the pop-up store at The ONE, launching the limited edition special items. To kick off the collection launch, I.T held :CHOCOOLATE x BABY MILO® Pop-up Store Opening Ceremony at The ONE on 10 January. Renowned model Jennifer Tse and popular group Shine were invited to the ceremony, sharing the joy of Chinese New Year.
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